AI visibility tracking for pr agencies
You've always tracked how a client gets covered in the press. Now there's a second place their reputation lives: inside an AI answer. QueryTrace tracks how often ChatGPT, Claude, Gemini, and Perplexity mention your client by name, and whether that mention reads as positive, neutral, or negative, so you can report on it the same way you report on earned media.
One flat price. No seat fees, no sales call.
What a PR agency runs into
- A big placement runs and nobody can tell you whether it moved how often AI models mention the client afterward.
- Sentiment work has always been part of the job. There's no easy way to check whether an AI model describes a client fairly, unfairly, or not at all.
- Clients increasingly ask about their "AI reputation" and most agencies don't have a real answer yet.
- A crisis can now play out partly inside a chat answer, somewhere your usual media monitoring doesn't reach.
What you get with QueryTrace
- Track sentiment on every mention, not just whether the client got named, so you can flag when a description turns negative.
- Watch the mention rate move around a launch, a placement, or a statement, the same way you'd watch media pickup.
- Report to clients with your own agency name and logo on the link you send them.
- Compare how a client is described against how their closest competitor is described, side by side.
Built for agencies managing more than one client
Enterprise tracks unlimited client properties and lets you invite your team. Agency adds your own logo, name, and color to every client report link.
See agency plansFrequently asked questions
Can you track sentiment, not just mentions?
Yes. Every mention is scored as positive, neutral, or negative, so you can tell a favorable mention apart from a passing or critical one.
Can we see how a client compares to a competitor?
Yes. Add the competitors a client cares about and track their mention rate and sentiment side by side.
Is this the same as social listening?
No. Social listening tracks what people say. QueryTrace tracks what ChatGPT, Claude, Gemini, and Perplexity say back when someone asks about your client, a different surface entirely.
Built for other agencies too
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